We are pleased to announce that we have partnered with another firm in New York that helps us in the fund raising process for all of our clients. They have access to 35,000 plus VCs and Angel Investors. We include their services in your package.

Some of the Accomplishments of our partners and ourselves

2300+ Startups

40k+ Investors

2,000+ Monthly Intros

$100m+ Capital Raised

This comes in addition to our marketing and phone campaign to our 45,000 plus subscribers to our newsletters and to our 5,000 plus accredited and qualified investors and firms!

  1. Raising seed funding will take longer than you think. Don’t start to despair until you have been at it for a few months.
  2. First reach out to seed firms before you go to angels. Firms will give you more capital in less time with fewer meetings.
  3. More Meetings does not mean more capital. Focus on getting quality introductions to investors who are likely to be a fit. Quality first.
  4. You will likely need 30-40 investors connections. You will likely need to reach out to many in order to secure interest and move into deeper discussions.

Creating a successful pitch, by the numbers

Examining 100 pitches to over 3,000 investors, we categorized them and tracked time spent on the various content. In our research, time spent indicated slides with greatest amount of interest.

How long the process takes

Companies that fail to successfully raise funds typically give up after 6 weeks. These companies fail simply due to lack of patience. The companies that had successfully raise their rounds reported that it took longer than expected.

0-5 Weeks 6-10 weeks 11-15 weeks  After

5%                 26%              42%              17%

We recommend creating a list of 200 investors based on a wider-criteria match. It’s important to note that most of the startups that raised capital in our research had meetings with 20-30 investors.

If after having spoken to that number of investors, none of them agree to invest, something may be wrong with how you are pitching or what you are pitching. Take investor feedback seriously and adjust your pitch accordingly before contacting more investors. If you still have not closed after contacting 200 investors, you should rethink your timing, pitch and market.

Angel Investors

Wealthy individuals who give their person capital to a company typically between $25k-$100k.

Seed Firms

Small venture capital firms that usually invest between $250k – $1 million in a project.

Who to raise from and how much to expect

The average seed round from the companies in our data set was $1.3 million. The total amount and process varied depending on whether the company was raising from angels or firms.

We can help you with your raise

We work with startups to de-risk their efforts to raise capital through an intentional alignment with the expectations of their prospective investors. Product-market fit isn’t the same as investment-ready fit. 70% of funded startups run out of cash prior to raising their next round. VCs hesitate to invest because they doubt a venture’s ability to scale, and even those founders who are successful typically spend 3+ months scrambling to build the conviction they need to close. We believe VCs are like an enterprise customer segment, and that startups should intentionally align with their expectations to de-risk their ability to raise.

  • Identify where the goalposts are for your business in the fundraising landscape.
  • Develop the traction milestones that demonstrate venture-scalability.
  • Maintain alignment between individual contributors and strategic milestones.